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6 tips for choosing the best token to invest in!

Asset and rights tokens are already a reality in our economy for a number of benefits for those who want to raise funds with them and also for those who want to invest with security, transparency, and diversity. But do you know which is the best token to invest in?

The offer of the most varied markets and types of tokens – among assets, stocks, receivables, and projects – is an extremely positive point. On the other hand, you want to invest with certainty that you have made the right choice, don’t you?

Investing, regardless of the type of financial product, can be frustrating and one of the most common reasons is the lack of information about the market and the performance of assets.

The current financial market is very dynamic and with token offerings this is even stronger, after all they are more agile operations to create, have a wide audience and high liquidity.

Therefore, you need to prepare yourself to take advantage of the great opportunities that will arise.

BLOCKBR, a web 3.0 native company, brings some simple tips to help you invest in the best tokens!

TaaS: Everything you need to know about token-as-a-service!


This first tip seems obvious, but superficial knowledge is more common than we realize in the investment world, especially with asset tokens, which are a very recent digital financial asset.

Knowing how tokens are created and offered helps to demystify some ideas, among them that tokens and cryptocurrencies are the same thing – and are completely different assets in their purposes.

The ideal is to prepare yourself by studying a lot of qualified information on recognized sites such as the BLOCKBR Blog, which is concerned with showing, in a transparent way, how tokenization works and passing more security to investors!

The financial language can be a little scary at first, but it is simpler than it seems. To help you, we have created a financial market glossary!


The investor profile is a set of characteristics that will define how a person deals with risks and opportunities in the financial market – and that has a lot to do with our beliefs, social values, and experiences.


It favors lower risk investments, even if this means a lower return as well. Liquidity – the agility to turn the investment into cash – is also another important value. Receivables tokens are the most in demand.


It is the opposite of the conservative investor, preferring to take more risks to obtain higher gains, preferring long-term financial assets to compensate volatility with gains over time. Security tokens are one of the preferred investments.


It is the person who moves between the practices of a bold and conservative investor, seeking gains on both sides. But in most cases, the moderate investor is one who has experience with conservative products and has gained the confidence to dare more – but still cautiously.

It is important to define your investor type and operate within its characteristics, especially if you are conservative, to maintain the confidence and serenity needed to understand how the market works and better manage expectations and results.


Passive income, making money work to fulfill dreams, is the focus of every investor. But are your investment goals in line with the plans?

This is a fundamental marriage for choosing the best token; planning to buy your own house, a specialization course or a cosmetic surgery are goals with different timeframes, which will lead you to decide for business tokens with more or less liquidity and risk, for example.

As with any traditional investment product, you need to align the behavior of the asset that is associated with the token with your usage goals. In this way, you can maximize gains and mitigate risks.


The tokenization market is increasingly rich in opportunities and the most varied ways for companies to raise funds for their purposes. You can find offers ranging from debenture tokens to supporter programs!

Therefore, you can find numerous options that fit:

  • In your budget, without you having to redeem at any time;
  • On profitability, term and risk objectives;
  • In their purposes. Investing, for example, in wind energy projects can be a way to get great returns and contribute to preserving the environment.

An efficient way of research is to use crypto-active platforms, as you will find variety there.

Another tip is to follow the digital asset market to find out where the best investment trends are and market sectors that are starting to use tokens for business.



For each investor profile, there are several products available with different yields and liquidity, and mixing them is a way of not getting stuck with one very good investment and letting others with equal or superior potential pass by.

It is natural to get used to safe yields and to put all our eggs in one basket, but it is precisely at the beginning that we have the opportunity to make more mistakes, to diversify, and to realize which assets are worthwhile.

That way we can adjust over time, but never stop experimenting!

Get to know the BLOCKBR marketplace and start your life as a token investor with security and great results!


Investing in tokens, in practice, is a very simple process if you use the best tools. Therefore, it is important to choose well the cryptoactive marketplace that will be used.

It is the blockchain-backed platform that manages all the tokenization projects created and makes the conditions that have been defined in the smart contract of each offering available for investors to evaluate and close deals.

Some criteria should be used when choosing a cryptoactive platform.

  • Reputation of the company: time on the market, opinions of friends, clarity of information provided;
  • Ease of use: how simple it is to sign up, log in, choose the tokenized asset, and buy it;
  • Security: in addition to internet security protocols, the token distribution company must adopt KYC or Know Your Customer, a set of procedures that aims to confirm and protect transactions.

And don’t forget: tokenization is an excellent vehicle for offering companies’ assets and rights, but the risk and profitability profile is in the product itself, not the token. Therefore, it is important that the proposal of the holding company is evaluated with criteria.

With these tips, you can start investing with 50 reals in tokenized assets and have the best experiences!

BLOCKBR Digital Assets
is a web 3.0 native fintech that brings together technological innovation and digital knowledge to transform physical assets into digital assets, in the process of tokenizing assets.

The supply of physical assets and tokenized financial assets, both current and new, is democratic and decentralized, which makes the way of investing safe, simpler and more efficient.

We enable, structure, issue and offer tokens on our platform and beyond. Be aware that tokens depend on feasibility and regulatory factors.

Do you want to tokenize your business or part of it? Do you have a business solution and does it make sense to issue your own token ?

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